S-Dent — dental clinic website redesign
Website redesign for the S-Dent family dental clinic (Kyiv) with a refreshed design, clear structure of 14 services, a team of 8 doctors, clinic gallery, trust emphasis (11+ years of experience, 127+ reviews, 4.9★) and convenient booking. Transformation from an outdated WordPress + Slider Revolution site to a modern responsive platform while preserving brand identity, demonstrated through an interactive before/after slider.
Challenge
S-Dent (Kyiv) requested a website redesign — the old WordPress + Slider Revolution site looked outdated, loaded slowly and didn't convert into bookings. Services were scattered without structure, the doctor team was underpresented, and booking was complicated. We analyzed the site, studied the target audience (families with children and adult patients) and developed a redesign strategy.
Solution
We developed a modern responsive design with a clean professional look that appeals to the target audience. Implemented a clear structure of 14 services with detailed cards featuring descriptions and benefits. Presented the team of 8 doctors with each one's qualifications and specialization. Added a social proof block (11+ years of experience, 127+ reviews, 4.9★), clear 6 treatment stages and quick booking — consultation booking buttons across the entire site without forms.
Technical implementation
🎨 Frontend & About the Clinic
Modern hero block with a smile photo, headline 'We create beautiful smiles for your family', 5 trust metrics (11+ years of experience, 127+ reviews, 4.9★), descriptive paragraph about the clinic, section navigation, 6 clinic advantages in cards (modern dentistry, equipment, comfort, staff, schedule, guarantee).
📦 Services & Service Cards
14 detailed services as cards: professional hygiene, 3D scanning, office whitening, home whitening, veneers, crowns, caries treatment, root canal treatment, braces, aligners, tooth extraction, implantation, crowns on implants, bone augmentation. Each card with description, benefits and CTA.
👨⚕️ Medical Team & Clinic Gallery
8 doctors with photos, names, specializations and experience (owner-surgeon, chief physician, therapist-endodontist, pediatric dentist-orthodontist, assistant, administrator, nurse, sterile nurse), 8+ photos of the clinic (offices, equipment, interior), demonstrating comfort and modern technology.
🔄 Treatment Stages, FAQ & Contacts
6-stage process (Booking → Diagnostics → Treatment Plan → Treatment → Result → Follow-up) with description of each step. FAQ section with 8 questions (booking, documents, pain, price, children, schedule, guarantee, parking). Contact details (Ioanna Pavla II Street 11, Kyiv, phone +38 097 443 3639, Mon-Sat 9:00-20:00), Google Maps, links to Facebook, Instagram and Telegram.
Results & Impact
New design attracts attention — professional look appeals to families and adult patients
Full range of services visible at once — 14 services structured for easy selection
Team as a trust factor — presentation of 8 doctors with qualifications convinces about quality
Trust strengthened by numbers — 11+ years, 127+ reviews, 4.9★ on every block
Quick booking — buttons across the site for consultation booking without complications
Gallery as social proof — 8+ photos of modern equipment and comfort
Process transparency — 6-step process shows what to expect from the clinic
FAQ answers 95% of questions — patients know the answers before first contact
Mobile-first optimization — 95+ Lighthouse score, fast loading for booking on the go
Client Review 💬
“My children were very afraid of the dentist, but at S-Dent they calmed down within the first minutes. Dr. Buluy is simply a magician — she explained everything, showed the instruments, played with the kids. The new website was very helpful — I calmly read everything about the clinic, saw the doctors' photos and easily booked an appointment. Now the whole family goes there, together with my husband. Thank you S-Dent for your professionalism and love for your work! 🦷”
Nataliia Morozova, S-Dent patient, Kyiv
Developer
Andrii — Developer
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