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RENEWABLE ENERGY / ADVERTISING / LEAD GENERATION

Giesbrecht PV — solar banner

An advertising banner for promoting photovoltaic systems in the German-speaking market.

Challenge

Our client Ivan came to us asking to create an advertising banner for Giesbrecht PV — a company that installs photovoltaic (solar) systems for private and commercial clients in Germany. We needed to communicate three key benefits — climate protection, property value increase and lower electricity costs — along with concrete technical specs, to build trust and drive requests.

Solution

We built the composition on a real photo of rooftop solar panels against an urban skyline — this reinforces a sense of scale and reliability of the solution. The three key benefits are highlighted in separate accent cards with icons right below the headline, and the technical specs (module power, inverter, battery storage, warranty) are gathered in a compact white block for easy comparison. The brand's signature orange color is used for accents and the call-to-action button.

Final mockup

One cohesive layout — the real object, benefits, technical details and the call to action in a single composition.

Results & Impact

  • A clear banner structure: benefit → technical details → call to action

  • The brand's style (logo, color palette) is consistently applied across the composition

  • A format suitable for targeted advertising to a German-speaking audience

Client review 💬

Project team

Snizhana — designer

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